Social Impact Now is owned and operated by BIPOC, Women, Veteran, and Queer people.

Our diverse team brings invaluable amounts of knowledge, professional expertise, and lived experience to help you and your business flourish and grow!

At Social Impact Now, we believe that the most effective solutions are those that are designed for your organization and the best ideas come from within the organization.

We empower your teams to openly share their knowledge and ideas, unlocking valuable insights that can guide the crafting of personalized strategies just for your impact goals. With our trusted and supportive space, your organization can harness its full potential for impact and growth.

Meet the team

Get to know the leadership at Social Impact Now.

Our Roots and Give Back

As a certified B-corp, it has always been important for SIN to give back to our community. We did this by providing technical assistance to small businesses across the state. With the impact of COVID, George Floyd’s murder, and the civil reckoning, SIN’s volunteerism got kicked into overdrive! Between PPP applications, tech enablement, business model restructuring, three of our team members provided over 300 hours of support between July and December 2020. It was clear that this work was competing for SIN’s time, resources and attention; it was getting too big and needed its own infrastructure. So in 2021, SIN’s CEO, Elaine Rasmussen, created a sister organization called ConnectUP! Institute (CI), a 501c3 non-profit.

CI is a social finance and enterprise development studio. We are a studio because, in addition to partnering with entrepreneur ecosystem partners, we provide culturally responsive education for second-stage BIPOC and Rural businesses and develop innovative solutions to solve the systemic challenges to their growth. Our mission is to curate connections among entrepreneurs, investors, and the business ecosystem to advance equitable access to capital, resources, and networks to underestimated entrepreneurs. In 2021, CI launched its Integrated Capital Fund which today has invested over $500,000 of ‘runway capital’ into small businesses. CI also produces the annual two-day ConnectUP! Summit. The Summit brings together a curated group of diverse entrepreneurs, investors, and intermediaries and closes the 180 degrees of separation between underestimated entrepreneurs, investors.